I have written many pieces of strategic and technical work and project documentation during my career.  They are not posted online, but excerpts are available upon request.  Please find a summary of my most notable work below and be in touch to learn more.

Communications & Marketing Plan (Harrisburg Academy) – Drafted and maintain a comprehensive strategic document to guide all communications and marketing action at the school.

Advertising Plan (Harrisburg Academy) – Developed and maintain a multimedia promotional strategy while managing a $92,000 budget.  Continuously measure the plan’s success by monitoring website traffic and additional outcomes metrics.

Website Architecture Documentation (Harrisburg Academy) – Developed post-wireframe documentation for the school’s 350-plus-page website to guide current and future structural/navigational changes.

Award Submissions / Best of the Web awards – Best eNews Product (Harrisburg Academy) – Submitted the Academy’s weekly parent eNewsletter for this competition, managed through the Central Penn Business Journal… and beat out three large local corporations for the win.

Pennsylvania Department of Transportation Business Analysis Services Technical Proposal / Solicitation RFP No: 6100007505 (Momentum, Inc.) – Generated a proprietary “consultant competency analysis” to secure the winning bid for this proposal, guaranteeing $10 million of work for 5 years and creating 10+ consultant jobs.

Marketing Plan (Momentum, Inc.) – Created the company marketing plan and communications strategy while managing a $50,000 budget and contributing to an overall 135% company revenue growth from 2006 to 2008.

Award Submissions / CPBJ Business of the Year Award (Momentum, Inc.) – Wrote 12 award submissions during my time with Momentum and won all 12.  The most notable award the company received during my time as marketing specialist was Business of the Year (1-50 employees).

Please visit http://www.linkedin.com/in/kristinapae to learn more.